The COVID-19 pandemic forced many businesses to build a more effective online presence. Taking your business online was important before, but now has become an essential step to take. This affects all industries but most important of all is making sure people can find your business online. If you are not sure where to begin, this guide will help you find your way to make your business more visible.
Choose the right hosting partner for your website
You have drafted your plan and decided it is time to go online. You will have to buy a domain and host it somewhere. There are many web hosting partners out there, but finding the right hosting partner is very important. You will likely be hosting your website for a year. Pick a solid hosting partner, whenever you need support you will appreciate it.
Look at the cost, uptime score, and customer support when searching for a provider. Experience, location and how proactive the support team is, will also be helpful. These are the pillars of our web hosting services, and our proactive support is always hard at work helping our clients.
Develop your website or hire someone to do it
After finding a hosting provider, you will need a website to take your business online. For many people building a website can be time-consuming even when you are familiar with coding. You can find many web developers readily available to help you build, more importantly, you should start understanding the basic concepts of SEO.
Understand what Search Engine Optimization is
Having knowledge of how Search Engine Optimization (SEO) works is essential for people to find your business online. You have to adjust and improve your website so that search engines can pick up your website well.
There is plenty of information and noise online, it is important for your message to be heard in a crowded space. The sooner you meet all the conditions of the search engine, the faster you will be picked up by, for example, Google and Bing. A well-functioning website with relevant information has more value for search engines.
Choose the right page titles, optimize keywords and check from time to time how fast your page is. These steps will improve the visibility of your page and user experience when scrolling through your website. There are plenty of resources that can be helpful online, we suggest starting with the MOZ Beginners Guide to SEO.
Create an online business profile with google
Most of us use Google to search for a place to eat, a service or a product to buy. You can make your business stand out online on Google by creating a free business profile. This profile can showcase reviews, link to your website, schedule and location. Spare a few minutes to build your business profile and get the right information to anyone who searches for your business online.
Move your business to the cloud
Whether you work for a company, or are self-employed, the cloud will help keep all your projects moving without any issues. Multipurpose cloud solutions are ideal for the time we are living in. The Covid-19 pandemic changed the way we work and the lucky few that can work from home need a cloud solution to continue working.
While synchronizing files remains the main purpose, having the ability to communicate with clients and edit files together with colleagues makes working from home easier.
Picking a cloud solution that you can brand will also help your customers identify your business branding. Custom logos, and emails with links to your social media profiles are useful to not only keep a professional image but build your online presence.
We can help you take your business online!
Our hosting and cloud solutions are GDPR ready and include customized support. We guarantee a stable and secure infrastructure and the flexibility needed to help you scale your IT. Our support team is always ready to advise you and solve potential problems. If you need assistance our technical team is ready to answer any questions. We are available 24/7.
Our cloud solution delivers on the promise that you can sync, share and edit files in a secure cloud platform. Ideal for people working from home and in the office. vBoxxCloud is fully customizable, so you can easily change it to help you take your business online.